iBooks and Barnes & Noble: Marriage made in heaven?

Posted on by Mike Evans

Now here’s an interesting idea. We all know that iBooks has been successful, but not as successful as it could have been. Amazon still offers a better choice and an easier cross-platform eco-system. But what if Apple were to buy Barnes & Noble? This idea is going the rounds today, according to MacRumors. Valued at at miserable one billion, Barnes & Noble would be little more than a disk of plankton for Apple’s whale. But the markets remain unmoved by this intriguing suggestion. Sceptics point out that Apple had the opportunity to buy Borders at fire-sale prices. It’s an interesting proposition, nevertheless. 

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